Africa needs to unite to promote tourism across the continent. That was the key message of today’s inter-ministerial briefing hosted by ITIC.
“Africa is the future – without doubt,” said Dr Taleb Rifai, former Secretary General UNWTO, setting the tone for the rest of the conference. “We’re all Africans: we all came out of Africa. But Africa cannot be what it should be if the continent doesn’t work together.”
What did you miss?
1. Advance innovation and digitisation.
2. Foster ‘green’ growth.
3. Ensure optimal coordination and partnership to achieve SGDs and integrate communities into the value chain.