From 6 – 8 April 2025, ILTM Africa will take place at the Norval Foundation in Cape Town. This is where luxury travel meets art, culture, and exclusive experiences. Set against a backdrop of contemporary...
Balancing technology with the human touch Artificial Intelligence (AI) is reshaping luxury travel, unlocking new heights of customisation and personalised service – for those brave enough to harness its true...
Cape Town – International Luxury Travel Market Africa (ILTMA) is proud to announce that its highly anticipated 2025 event, themed ‘Ignite Africa with Luxury Travel’, will be held at the prestigious Norval...
Exclusive use is becoming an increasingly popular travel trend, particularly in the luxury travel space where friend and family bubbles seek accommodation options for their safe and sole use to limit interactions with...
The desire to travel within “bubbles” and limiting the risk involved when sharing aircrafts, vehicles and accommodation has given rise to renewed interest in exclusive-use offerings. But in Africa, the trend towards...
There is a light at the end of the tunnel for the travel and tourism industry – the industry that has arguably endured the hardest knock as a result of the COVID-19 pandemic. According to current surveys and studies...
It’s not a total surprise that millennials are being eyed by the travel community with renewed interest right now. With their idiosyncratic break from traditional values, the millennial demographic has always foretold...
Marketing strategist Gregory Ciotti is known to have said that, “Marketing is enthusiasm transferred to the customer”. This definition has indeed worked well for many marketing strategies. Since the unexpected arrival...
November marks about eight months since travel has been restricted due to a global pandemic. As much as most are now used to this ‘new normal’ of working from home, exploring our own backyard (to those who are on...
When talking about travel trends, ‘experience’ has been the keyword in trends across the travel industry. As a whole, consumers are choosing to spend on things that enhance their lives in an experiential yet personal...
“Luxury doesn’t necessarily have everything to do with the amount of money something costs, but really the quality of the experience that is offered.” That’s the word from luxury travel expert and host of Africa Travel...
In December 2019, the global luxury travel market was worth an estimated $1.54trn, according to ILTM, enough to place it in the top fifteen economies in the world. It employed 62 million people and supported many...
International tourism could decline by 60-80% by the end of this year, but the silver lining to this is that air quality has drastically improved across the globe, writes Jean Lim. Ten major cities’ air index were...
Africa Travel Week
Jean Lim
Linsey Schluter