Press Releases

Africa is missing out on US$60bn tourism markets – new report warns

Cape Town – The newly released ‘2025 State of the African Industry Report: Ignite Africa!’ reveals billion-dollar blind spots holding back African tourism – and provides an actionable roadmap...

Big Ambitions

Press Releases

Excellence in African Travel Storytelling Honoured at WTM Africa 2025

Cape Town – Africa Travel Week (ATW) has announced the winners of its prestigious 2025 Media Awards, with five journalists recognised for excellence in travel reporting across the continent. A distinguished...

Big Ambitions

Press Releases

Press Release: WTM Africa 2025 opens with record participation from 96 countries, marking largest event in 11-year history

Cape Town – World Travel Market (WTM) Africa 2025 officially opened today with unprecedented global participation, welcoming industry professionals from a record 96 countries under the theme “Ignite...

Big Ambitions

Category - Press Releases

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Press Releases

Record-breaking WTM Africa 2024 signals surging interest in African tourism

Cape Town – World Travel Market Africa (WTM Africa) wrapped up its 2024 edition with record-breaking numbers, demonstrating a significant surge in global interest towards African travel and tourism. This year saw a 40%...

Africa Travel Week

Press Releases

WTM Africa Responsible Tourism Awards Highlight the continent’s Sustainability Trailblazers at Africa Travel Week 2024

Cape Town – The winners of the prestigious World Travel Market Africa (WTMA) Responsible Tourism Awards were announced at Africa Travel Week 2024 in Cape Town. Bangu Masisi of Transfrontier Parks Destinations revealed...

Africa Travel Week

Press Releases

Innovative African collaboration paves the way for new era in tourism marketing

A groundbreaking partnership between Cape Town Tourism and Victoria Falls Tourism is redefining how African destinations approach marketing. Their initiative, “Africa Wonders,” captivated audiences on the...

Africa Travel Week

Press Releases

Captive wildlife experts call for urgent transformation in tourism practices

A panel of leading wildlife experts has issued a strong call for ethical transformation within South Africa’s captive wildlife tourism sector. The discussion, titled “Roaring Responsibly: Navigating Captive...

Africa Travel Week

Press Releases

Africa Gears Up for Potential Boom in Chinese Tourism

Speaking at the World Travel Market (WTM) Africa conference, tourism expert Marcus Lee emphasised the immense potential of the Chinese travel market and outlined strategies for African destinations to better attract...

Africa Travel Week

Press Releases

Accessible Tourism Emerges as a Vital Growth Opportunity for Africa’s Travel Industry

The untapped potential of inclusive tourism to drive the growth of Africa’s travel industry was in focus at this year’s Africa Travel Week 2024 part of WTM Africa. A diverse panel of advocates, experts, and...

Africa Travel Week

WTM 2024 Responsible Tourism Harold Goodwin

Press Releases

Responsible Tourism Leaders Shine at Africa Travel Week 2024 

World Travel Market Africa 2024 opened with a dynamic Responsible Tourism session, hosted by Responsible Tourism Advisor Harold Goodwin. Three of the five African winners from the 2023 WTM Responsible...

Africa Travel Week

Press Releases

Africa Travel Week 2024 opens with a significant 53% increase in attendees

Cape Town – WTM Africa opened its 10th edition yesterday with a remarkable 53% increase in attendees compared to the previous year. This massive surge in participation, with unaudited numbers indicating representation...

Africa Travel Week

Press Releases

Step Inside… WTM Africa’s 2024 Content Programme

● WTM Africa 2024 scheduled from 10 – 12 April 2024 in the City of Cape Town ● Landmark WTM Africa’s 10th anniversary programme spotlights discussion-based ‘Brain Box’ sessions driving collaboration &...

Albertine Brandon

Luxury Travel

ILTM Africa 2024 meets surging demand for luxury African travel

The most sought-after event for luxury travel’s top decision-makers and suppliers Cape Town – As demand for luxury African travel experiences rebounds, ILTM Africa returns to Cape Town for its 9th edition. Under...

Africa Travel Week

Africa is missing out on US$60bn tourism markets – new report warns

Excellence in African Travel Storytelling Honoured at WTM Africa 2025

Press Release: WTM Africa 2025 opens with record participation from 96 countries, marking largest event in 11-year history

Category - Press Releases

Record-breaking WTM Africa 2024 signals surging interest in African tourism

WTM Africa Responsible Tourism Awards Highlight the continent’s Sustainability Trailblazers at Africa Travel Week 2024

Innovative African collaboration paves the way for new era in tourism marketing

Captive wildlife experts call for urgent transformation in tourism practices

Africa Gears Up for Potential Boom in Chinese Tourism

Accessible Tourism Emerges as a Vital Growth Opportunity for Africa’s Travel Industry

Responsible Tourism Leaders Shine at Africa Travel Week 2024

Africa Travel Week 2024 opens with a significant 53% increase in attendees

Step Inside… WTM Africa’s 2024 Content Programme

ILTM Africa 2024 meets surging demand for luxury African travel

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