Africa Travel Week

ATW Podcast

Unlock Podcast: Megan Oberholzer – Events tourism becomes a 365 community

It’s September and that means the spotlight is on tourism. The world is celebrating tourism month and we’re taking the opportunity to look at trends. In this week’s podcast we talk to Megan Oberholzer, RX Africa’s dynamic Portfolio Director for travel, tourism and creative industries who is living her life’s passion to connect people 365 through Africa Travel Week.

After almost 8 years working in Marketing with Tourvest, Megan joined RX Africa in 2015 as the Marketing Manager for WTM Africa and IBTM Africa where she oversaw and drove world-class branding and communications for two successful travel trade exhibitions.

In 2017, Megan then assumed the role of General Marketing Manager adding the brand ILTM Africa to her portfolio. In this role, she passionately promoted the WTM Africa, ILTM Africa and IBTM Africa brands and oversaw all the events’ relative marketing aspects.

In May 2018, Megan was promoted to Portfolio General Manager for Reed Exhibitions South Africa’s Travel, Tourism and Sport department in which includes various dynamic trade and consumer shows namely; WTM Africa, ILTM Africa, IBTM Africa and FIBO Global Fitness Africa. Following a year as GM, Megan was made Portfolio Director in May 2019.

Africa Travel Week

Africa Travel Week (ATW) focuses on inbound and outbound markets for general leisure tourism, luxury travel, LGBTQ+ travel and the MICE/business travel sector as well as travel technology. Shows include: ILTM Africa, WTM Africa, EQUAL Africa, ibtm AFRICA, Travel Forward, Sports & Events Tourism Exchange and African Tourism Investment Summit.