Africa Travel Week

How domestic travellers can support SA’s tourism sector

Having spent months in lockdown, there is no doubt that seasoned travellers will be itching to hit the road, especially with our international borders now open. While it might be tempting to jump on a plane at...

The destinations spending money on marketing campaigns now

“A man who stops advertising to save money is like a man who stops a clock to save time.” These are the words of automotive pioneer Henry Ford. It is advice that those involved with destination...

Domestic and international tourism: learning to complement each other

If you can’t visit us, watch us. Which is what Tourism Australia said in producing high-quality videos reminding would-be international visitors what they are missing, writes Steve Keenan. These videos are...

Category - Marketing