Africa Travel Week

CATCH-UP: Breathing life into events

By using real case studies, this panel will highlight how event and exhibition organisers have responded to the COVID pandemic by reimaging the way that they do events. THE SPEAKERS Liezel ShortFounder and...

CATCH-UP: The future of business events: 2021 and beyond

The role of business events as networking and lead generating opportunities will always be a box-ticker for brands. When we look at the event and exhibition landscape right now, with Covid-19 protocols putting...

CATCH-UP: Travel Tech – MICE industry impact

It is widely believed that in the age of Covid-19 and beyond travel technology will play an increasingly pivotal role in shaping the future of the travel and tourism industry at large. There are mixed views...

Category - MICE

gamification

Gamification 101

So, what is gamification, and which events and brands are streaks ahead? We find out… The concept of gamification is relatively simple: all you must do is make a game out of something that you want your event attendees...