Africa Travel Week

CATCH-UP: The future of business events: 2021 and beyond

The role of business events as networking and lead generating opportunities will always be a box-ticker for brands. When we look at the event and exhibition landscape right now, with Covid-19 protocols putting...

CATCH-UP: Travel Tech – MICE industry impact

It is widely believed that in the age of Covid-19 and beyond travel technology will play an increasingly pivotal role in shaping the future of the travel and tourism industry at large. There are mixed views...

10 secrets to make the most of professional speakers

Lucy Bloom shares her top ten secrets to getting maximum value from your speaker line up. Professional speakers can represent a huge chunk of your conference and events budget. They’re your draw cards, your...

Category - MICE

gamification

Gamification 101

So, what is gamification, and which events and brands are streaks ahead? We find out… The concept of gamification is relatively simple: all you must do is make a game out of something that you want your event attendees...