Inspired by the movie The Lion King, Rafiki Tours and Safaris is a local travel agency in Namibia offering tailor-made tours and safaris around Southern Africa. Owner and founder Joseph Kafunda is Namibian and will assist in organising everything from a guided tour to a self-drive adventure that suits your travel desires.
Q&A with Joseph Kafunda
How did the idea for your business come about?
After doing some market research, I just realized that life could be better if I went out on my own!
How did you come up with the name for your company?
I came up with the name after watching a lot of The Lion King. I love the monkey Rafiki, and decided it was the perfect name for my company.
Who is your ideal customer and why?
French, because I speak French.
Why do you offer the very best experience/product for your customers?
Because I believe that clients deserve what is best for their money. I also believe in creating memories for our clients.
What is your greatest hope for your business?
I’d like to grow and be able to invest in transportation. Running a tour and safari business without your own vehicles is challenging.
What has been the most satisfying achievement in your business?
Creating a reputable name for my company.
What advice would you give to other entrepreneurs who want to get into tourism?
Never be scared to take a risk … a calculated risk.