Director of Shark Warrior Adventures, a sustainable tourism operation run as a project of the long-standing marine conservation NGO Afrioceans, Jon Monsoon, took the opportunity to create a unique survival plan. He designed a campaign in collaboration with Airbnb virtual experiences called ‘The Art of Penguin Conservation’. Dressed as a penguin with a side-kick puppet named Sushi, Jon provided insight and information about Cape Town and its endangered African penguins through hosting live, interactive webinars. The campaign offered an engaging online activity, environmental education and an art class suitable for all ages at home during the lockdown.
Listen in on our Unlock Africa podcast as we discuss The Art of Penguin with Jon Monsoon, aka Shark Warrior. Hear all about how this highly entertaining and educational campaign placed a positive spotlight on Africa during the height of the pandemic.