Africa Travel Week

Reignite Africa Finalist: CapeNature

In search of a safe, sustainable and environmentally-friendly holiday during National Alert Level 3, local travellers sought the next escape after being cooped up for so long. CapeNature launched the #NatureStaycation campaign that presented their reserves as open, safe destinations for those needing to get away.   

Tune in and listen to the details of CapeNature’s campaign on our Unlock Africa podcast series. We discuss the campaign in detail – and how it motivated travel to the reserves as lockdown began to ease. 

Africa Travel Week

Africa Travel Week (ATW) focuses on inbound and outbound markets for general leisure tourism, luxury travel, LGBTQ+ travel and the MICE/business travel sector as well as travel technology. Shows include: ILTM Africa, WTM Africa, EQUAL Africa, ibtm AFRICA, Travel Forward, Sports & Events Tourism Exchange and African Tourism Investment Summit.