Africa Travel Week
Finnish Source Market

Unlock Africa: The Finnish source market, driving tourism to Africa

Timo Sarresalo, Managing Director at Starlight Tours Finland and Johan Groenewald, Managing Director at Royal African Discoveries South Africa, share a deep understanding of the Finnish traveller and their needs when visiting Africa. In this podcast episode, we chat to both the agent on the ground and the DMC in Africa who share insights into what trends they foresee in this source market post-Pandemic.

Africa Travel Week

Africa Travel Week (ATW) focuses on inbound and outbound markets for general leisure tourism, luxury travel, LGBTQ+ travel and the MICE/business travel sector as well as travel technology. Shows include: ILTM Africa, WTM Africa, EQUAL Africa, ibtm AFRICA, Travel Forward, Sports & Events Tourism Exchange and African Tourism Investment Summit.